Malcolm Gladwell tells the story of the sport-utility vehicle:
- Big and Bad: how the S.U.V. ran over automotive safety (gladwell.com)
(A stylistic note for language pedants: I think that “S.U.V.” has become sufficiently common that one can get away with writing it unpunctuated, as “SUV” — but I certainly don’t object to Gladwell’s usage.)
Gladwell contends that people buy SUVs because they feel safe — they’re big and tall and heavy, not unlike road-going castles. Of course, SUVs in general aren’t notably safer than other vehicles: being tall, they tend to flip over more readily than vehicles with lower centres of mass (hence the alternate expansion “Suddenly Upside-down Vehcile”), and being heavy, they don’t stop with nearly the alacrity of most lighter vehicles. But this isn’t actually about being safe — it’s about feeling safe:
[W]hen S.U.V. buyers thought about safety they were thinking about something that reached into their deepest unconscious. “The No. 1 feeling is that everything surrounding you should be round and soft, and should give,” Rapaille told me. “There should be air bags everywhere. Then there’s this notion that you need to be up high. That’s a contradiction, because the people who buy these S.U.V.s know at the cortex level that if you are high there is more chance of a rollover. But at the reptilian level they think that if I am bigger and taller I’m safer. You feel secure because you are higher and dominate and look down. That you can look down is psychologically a very powerful notion.”
SUVs are perfect for grass-eaters.
(Of course, there are a number of good reasons to buy an SUV, and there are probably even a number of reasonably safe SUVs available, but if you bought your SUV because you think SUVs are intrinsically safe — baaaaaaaa!)
As Gladwell points out, SUVs emphasize passive safety. They don’t corner or stop very well, so you’re unlikely to be able to avoid a crash in an SUV by virtue of last-ditch evasive maneuvers. SUVs also feel safe (as discussed above), lulling their herbivorous drivers into a false sense of security and making them less likely to avoid crashes by virtue of awareness and early avoidance. SUVs, however, are perceived to excel at surviving crashes — all that size and mass must be good for soaking up impacts from those annoying Civics and Miatas.
This sort of “safety” appeals to people who like to think that crashes are inevitable, rather than avoidable — you’re not going to be able to avoid that truck, or stop in time to miss the kid on his bike, so you’re better off armouring yourself as much as possible to attenuate the impact. Most people don’t even speak of “crashes” any more — instead, they’re “accidents“. Accidents are unforseeable and unavoidable: “It’s not my fault, officer, it was just an accident!“ As Gladwell writes:
We live in an age, after all, that is strangely fixated on the idea of helplessness: we’re fascinated by hurricanes and terrorist acts and epidemics like sars—situations in which we feel powerless to affect our own destiny. In fact, the risks posed to life and limb by forces outside our control are dwarfed by the factors we can control. Our fixation with helplessness distorts our perceptions of risk. “When you feel safe, you can be passive,” Rapaille says of the fundamental appeal of the S.U.V. “Safe means I can sleep. I can give up control. I can relax. I can take off my shoes. I can listen to music.”
Contrast this attitude with that of Lucky over on The Great Motorcycle Pizza Tour:
On my bike, the only blind spots I have are those built into my head. I take up less space than a car, and as such need less space to dodge dangerous obstacles like remedial physics students in cages. Furthermore, I know how to look for, identify and evaluate dangerous situations. As my MSF instructor said, not all crashes are avoidable, but they are all preventable. I’m not terrified in traffic because I identified the danger and took action a quarter mile beforehand.
In a car, on the other hand, I’ve got blind spots, a huge footprint and sluggish handling to contend with. Plus, there are a variety of distractions available to me in a car. There’s the radio to fiddle with, climate control settings to adjust, coffee-like beverages to drink, rapidly prepared hamburgers to eat, cell-phones to answer, and the list goes on. Who’s really in control of where that thing is headed?
(From his post Quite Contrary)
What Lucky describes is an addiction to active safety, and I have it too. I hate giving up control of my own well-being, and I love the confidence that I earn when I’m aware of and alert to what’s going on around me (in both immediately physical and vague socioeconomic senses) and am prepared to respond appropriately. I’d probably be perfectly happy on a motorcycle as long as I can maintain this attitude.
Of course, there’s nothing about an SUV that precludes you from maintaining an active interest in the world around you, and there’s nothing about a motorcycle that inoculates you against careless inattention. The key ingredient here is you, the vehicle’s operator.
I just wish that (as an unarmoured pedestrian) more people would take an active interest in the world around their four-wheeled cages.
